Bring The Noise: an immersive revolution in music

A group panel focused on immersive events with musical roots or collaboration. Featuring 'In Pursuit Of Repetitive Beats' Director Darren Emerson (multi award winning XR filmmaker), Max Cooper (Immersive and Musical Artist) and Hayley Popler (Factory International). The panel discuss the new opportunities and affordances of immersive tech and how to use these to reach new audiences and create new forms of experience that unite, connect and inspire music lovers. Painting a hi-tech future for music IP that puts audiences at the heart of musical experiences in a more engaging and playful way than ever before.